Spreading the Wow of Arts with all our Heart

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About Us

  • The Idea Road … Is the ever evolving resident- designer & Producer of the finest artists and performing arts dedicated to family audiences in the Middle East & North Africa.
  • Also we live down your road if you are looking for Community arts strategic planners, creative content Consultant and family audience development.
  • Theatrical Circus, Immersive arts experiences, Digital street carnival, mapping & light Festivals, backstage open world, local talents enrichment, educational fringe outdoor events, Kids village …
  • Families & Communities are our main expertise , and dedicated global nomadic joyful noise and knowledge …
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Small Print

We are not another agent … We are not a marketplace of jugglers & parade Walkers providers … We Pride ourselves in nurturing innovative creativity off the beaten tracks… We strive to be organic, story tellers and distinctive in making things simple to understand and spread on
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Our Craft

The Idea Road has been established since 2005… Our Cross -over is to explore and thrives on imagination… ingenious fun to share and to spread around… I lived that moment… I was there !!
  • Through our outreach arts projects we work closely with state of the Arts venues, commissioners, established festivals, National Days Celebrations boards to inspire with a craft of visual ideas and exhilarating live experiences
  • Empowering Arab Cultural heritage in its global cross dialogue with what we best describe as Serious Entertainment… Standing out from Déjà vu and conventional touring concepts…
  • The Idea Road lives up to the promise to exceed your expectations… We work for you, with you and all together in a team spirit to leave audiences gasping in awe…
  • We always embrace the roots in our vision to blossom yours … We shall meet you on the road and live up to our ethos to become your travelling companion